14.00-15.10 Unit 4 ADS Session(2)――European fascination (Panel Discussion)
Europe is one of the destinations that Chinese travelers expecting. The first destination Chinese outbound departure to Europe is 1.9 million in 2006. Meanwhile, it is also one of the main destinations for official & business travel. European suppliers pay much attention on Chinese outbound market since EU and other European countries obtained ADS from 2004. The potentiality of Chinese traveling to Europe has not fully exploited, and the fascination of Europe should attract more and more Chinese travelers.
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How could European destinations develop and promote travel products that Chinese expecting? How to conduct marketing in Chinese outbound market effectively? What successful experience can be referred to?
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Who are operating Chinese traveling to Europe in China’s market? How do they operate their products?
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What are the problems may the Chinese traveling to Europe face? How to avoid illegal overstay?
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Will the Visa issue become the bottleneck of Chinese traveling to Europe? How to prevent the illegal overstay under the resultant force of China tour operators and the destination embassy in China?
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What is the market expectation of M.I.C.E traveling to European countries? How to design and operate it?
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Will Europe be the ideal incentive travel destination? Will there be huge potentiality of European luxury travel products in Chinese outbound market?
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How should European travel supplier do well in reception of Chinese traveler?
Europe professional operators and official institution will discuss the trend, problems on Chinese traveling to Europe, and make out the countermeasure together.
Speakers:
Mr. Horst Lommatzsch, Asia Director, Germany National Tourist Board
Mr. Clemente Contestabile, Head of the Consular Chancery, Embassy of Italy in Beijing
Senior official, Greek National Tourism Organization (TBD)
Mr. Feng Bin, General Manager, Beijing UTS International Travel Service
Mr. Gao Zhiquan, President Assistant & General Manager of outbound Travel Department, China CYTS Tours Holding Co. Ltd
15.40-16.50 Unit 5 ADS Session (3) ——Africa is not so far (Panel Discussion)
Although currently there are not many Chinese traveling to Africa, the growth of departures to Africa is increasing remarkably. During the last three years (2004-2006), the number of Chinese outbound departure to Africa as first destination increases respectively by 29.04%, 24.65% and 35.20%. In the last two years, more and more African countries obtained ADS, and the market share of Africa is supposed to increase with the growth of Chinese per capita income and outbound departure number.
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What kind of services in Africa could meet the need of Chinese travelers?
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What are the factors influencing Chinese tourists traveling to Africa? What are their expectations?
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Who are operating outbound travel business to Africa in China’s market? What are the criterions when they select destinations and ground-handling agencies?
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How should the government and travel companies of Africa cooperate with China’s travel service to design and operate expected outbound travel product?
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What kind of problems should they pay attention to when China’s travel services operate and sale Africa products? How to get support from African official tourism organization?
China’s Africa business tour operators and the main ADS destination Tourist boards in Africa will face to face to discuss the trends, potential problems and solutions on China outbound to Africa market
Speakers:
Dr. Nasser Abdel-Aal, Counsellor of Tourism, Egyptian Embassy in China Tourism Office(TBD)
Mr. Taka Munyanyiwa, Area Manager, Zimbabwe Tourism Authority
Senior official, South Africa Tourist Board(TBD)
Mr. Zeng Song, General Manager, Beijing Huayuan International Travel Co., Ltd
General Manager, Guangdong Outbound Tour Operator (TBD)
16.50-17.50 Unit 6 Suppliers session
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How could the suppliers start cooperation with the China tour operators?
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How could the grand handlers do well in reception Chinese travelers?
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What’s the potential of luxury travel product like cruise and golf travel product in China market?
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The consumption of Chinese outbound travelers has occupied the first position in the world. What is the characteristic of their consumption behavior? Could the Chinese traveler take the outlets continuous benefit?
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One of the most concerned issues of Chinese outbound travelers is the security abroad. However, can the present outbound travel insurance and travel assistance meet their needs?
Speakers:
Mr. Per Setterberg, Chief Executive Officer, Global Refund Group
Rosita Yiu, Vice President Sales Development Incoming Asia, Accor